It is near impossible to impress folks these days.

I was a guest speaker at an event this week and the speaker before me was discussing how hard we’ve all become to impress. He was talking about an experience at a luxury hotel, where the whole room was “smart.” You put your phone down here and then the TV starts playing music from your most recent playlist and so on.  He was pointing out that in the 90’s our minds would have been blown but now we are like meh.  

I was thinking about this dilemma and how it really is hard to wow people anymore. Sure technology has advanced at such a rapid speed and that explains a lot of it. But truly, everything has become so crazy and unexpected that it is not just about being impressed, it’s like you cannot shock us anymore either.  The world has become astounding in all ways. 

Problem is you can’t expect to get a ton of referrals from someone unless they did have a “wow” experience with you.  One thing we know that human beings crave is connection.  We all want someone to bear witness to our experience.  If you’re getting stuck on how to impress your clients, one of the simplest things you can do is connect with them more.  Use the concepts from the course, specifically in the Your Story module and the Art of Awkward Silence.  If you can make them feel seen, they will at least remember that experience.